Want to maximize your AdSense revenue? If yes, then this is the article you need to read. Monetizing your website with AdSense is the easiest way to make money online. With enough capacity, you can easily increase your AdSense revenue. In this article, we'll show you how to increase your AdSense earnings with simple tips. Let's start…
Track AdSense performance to double your revenue
To increase your AdSense earnings, it is important that you understand what works best for your unique audience. With click count insights, you can improve your click-through rate (CTR). You can also discover most converting ad placements and determine the right audience for your ads. You can track AdSense clicks and understand the performance of each ad unit you use on your website with Google Analytics.
By following the ads, you can
- Find out how many clicks each banner ad is getting.
- Understand where visitors pay the most attention to your site.
- Remove underperforming ad units to increase click-through rates.
Now, are you ready to learn AdSense tips to increase your earnings?
Tips to Increase AdSense Earnings
See how you can increase your AdSense revenue.
Create high quality content
The best way to get more clicks and increase your revenue is to create valuable content for your visitors. By generating traffic, you increase your chances of getting clicks. And by attracting people, your website becomes attractive to advertisers. At this point, you might be wondering how can you create great content? A simple place to start is to look at blogs that have driven traffic to your site.
Find the right keywords for your website
In addition to creating compelling content, you should also consider the keywords people use to find your site. By optimizing your website for search engines or SEO, you can easily increase your organic traffic. And more traffic means more clicks, resulting in better AdSense earnings. To find the keywords people use to search your site, you can use the tools we mentioned in the previous post.Top PPC Tools for 2022 and Why You Need Them“. The great thing about the report is that you get data on the number of clicks, impressions, CTR and average position for each search term.
This data is extremely valuable as you can use it to optimize your site for similar keywords. It also helps you find content topics that you can create and rate. An added benefit of using the report is that you can see what types of keywords you should target to increase your earnings through AdSense. For example, advertisers would be interested in transactional keywords, which are search terms that lead to a sale or conversion. So, with the help of Search Console reports, you can know which keywords to add to your site and which ones to optimize.
Follow placement best practices
If you're running a WordPress blog, here are some positioning best practices worth trying to maximize your earnings:
Home page:
- To increase click-through rate (CTR), Google recommends using a 728×90 rectangular display ad unit above the home page fold and below the main navigation bar
- Depending on the length of the page, you can also use a vertical ad unit of the same size (728x90) in the middle or bottom of the homepage
- Test different ad units – a 160x600 wide vertical rectangle or a 300x250 medium rectangle in your sidebar
Blog page:
- Place a large 336×280 rectangular ad unit at the top of your post
- Use a similar ad unit at the bottom of your post before the comments section
- Similar to the homepage, place a vertical or medium rectangle ad unit in the sidebar
A/B check your ad position
You can also run A/B tests to see which of the following best practices for ad placements are working for your site. Based on the test results, you can identify the areas that increase your AdSense earnings. Using the Google Optimize add-on, you can set up A/B tests on your website with just a few clicks and view the data in Google Analytics. This extension now offers page-level targeting to run these tests, so you can select a specific blog post that you want to test for better ad placement.
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Follow ad style best practices
To increase your AdSense earnings, the style and size of your ads can mean the difference between the ads your visitors will notice and click on and the ads they will immediately ignore. When choosing the right ad style, your goal should be to make them more visible and reduce ad blindness. For best results, Google recommends using color in your ad text and links that already exist on your site. When it comes to ad style, there are three common techniques that have been proven to drive clicks.
- Mixture: For your ad units, use the same border and background color as the page color
- Additional: Use colors that already exist on your site but don't exactly match the background and border where the ad is located
- Contrast: For your ad units, choose colors that stand out in your website background
Find out how far people scroll your site
When it comes to ad placement, a general rule of thumb is to place your ad in a highly visible area of your site where visitors will pay the most attention so that it attracts clicks. But how do you know where to place your ad? A simple way to find out is to check how far people are scrolling through your blog posts. If you place your ads where your visitors don't scroll, you won't get any clicks and therefore lose revenue.
Use tools with scroll depth tracking to help you. Just enable the option and it will automatically set up scroll tracking on your website. So use the report and let's say you can see that people scroll almost 40% from your site. So if you want to maximize your AdSense revenue, you should place your ads before this scroll depth.
Manage ads with plugin
To easily manage your AdSense ads, you can use an ad management plugin like AdSanity. With AdSanity, you can quickly and easily place your ads in the right places. You can also group ads by creating ad groups and it can be inserted into sidebars and posts. Some of AdSanity's useful features are:
- Expiration date: Set an expiration date for your ad
- Ad rotation: You can cycle through time on your ad groups page
- Ad blocker warning: Check for ad blocking software and show notifications to turn it off
Conclusion
Here are 7 tips we want to share with you. Using the tips we have listed in this post, you can easily increase your website traffic and increase your revenue through AdSense. We hope you enjoyed our article on how to increase AdSense earnings. You can also check out our other articles on PPC advertising.